About Amplitude
Amplitude is a leading digital analytics platform that delivers comprehensive product insights through behavioral data analysis. The platform provides real-time product data, automated insights, and powerful machine learning capabilities to help teams understand customer behavior and optimize digital experiences. Amplitude offers features like event tracking, funnel analysis, retention analytics, and cross-platform user behavior analysis to pinpoint growth drivers. The platform uses AI automation and machine learning to predict user behavior, detect anomalies, and surface actionable insights automatically. With built-in experimentation tools and seamless integrations, Amplitude enables teams to run A/B tests, create personalized experiences, and connect data across their entire tech stack. The platform is trusted by Fortune 100 companies and serves as a comprehensive solution for product, marketing, and growth teams seeking data-driven decision making.
Key Features
User journey tracking
Real-time analytics
Cohort analysis
Advanced segmentation
Predictive analytics
Cross-platform analytics
Tags
user-behavior
predictive-analytics
enterprise