Retention Analytics Tools
Long-term engagement and churn prevention
What is Retention Analytics?
Retention analytics focuses on keeping users engaged over time, measuring loyalty, and preventing churn. It's often more cost-effective to retain existing users than acquire new ones, making retention a critical business metric.
💡 Key Insight
A 5% increase in customer retention can increase profits by 25-95%. Retention analytics helps you identify and fix leaky buckets in your user experience.
Essential Metrics
Cohort Retention Rates
Track how different user groups behave over time
Churn Prediction
Identify at-risk users before they leave
Feature Stickiness
Measure which features drive long-term usage
Lifecycle Value
Calculate long-term user worth
High-Impact Industries
Subscription Services
Reduce monthly/annual churn
Mobile Apps
Improve daily/weekly active users
E-commerce
Build repeat customer base
Free plan for up to 10 million actions/month; Contact for Enterprise pricing
Best for Companies seeking deep insights into user behavior with an intuitive interface
Free plan available; Growth plan from $24/month; Enterprise pricing on request
Best for Teams looking for detailed user action tracking across platforms
Free for standard; GA4 360 for enterprise (contact for pricing)
Best for Businesses wanting a free, comprehensive web analytics solution
Free for up to 1,000 monthly active users; Contact for paid plans
Best for Product teams seeking both analytics and user guidance tools
Free plan available; Growth and Enterprise plans (contact for pricing)
Best for Companies wanting automatic data capture with minimal coding
Starts at $249/month for up to 2,500 users
Best for SaaS companies focused on improving user adoption
Free plan available; Pro plan from $999/month
Best for Teams requiring detailed customer journey insights
Reportedly starts at $100,000 (contact for pricing)
Best for Large enterprises with complex analytics needs
Free for first 1 million events; Cloud hosted from $450/month
Best for Teams looking for an open-source analytics solution
Free plan available; Startup plan from $349/month
Best for Teams looking to improve onboarding experiences
Starts at $299/month
Best for Marketing teams tracking customer journeys across touchpoints
Free open-source version; Enterprise pricing on request
Best for Security-conscious product teams and technical organizations
Contact for pricing
Best for B2B SaaS companies tracking company-level product usage
$ 990 /mo Billed monthly, $ 1990 /mo billed yearly, and enterprise
Best for Best for companies that already have a cloud data warehouse and process billions of events