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Revenue Analytics Tools

Business outcome tracking and attribution

12 tools availableUpdated regularlyExpert reviewed

What is Revenue Analytics?

Revenue analytics connects user behavior directly to business outcomes, helping you understand which actions, features, and campaigns actually drive revenue growth and profitability.

💰 Business Impact

Revenue analytics is the bridge between user actions and business results. It answers the critical question: "Which of our efforts actually make money?"

Key Revenue Metrics

Attribution Models

  • • First-touch attribution
  • • Last-touch attribution
  • • Multi-touch attribution
  • • Time-decay models

Revenue Tracking

  • • Customer lifetime value
  • • Revenue per user
  • • Conversion value
  • • Subscription metrics

Industry Applications

E-commerce

Track purchase attribution and customer value

SaaS

Monitor subscription conversions and upgrades

Lead Gen

Calculate qualified lead value and ROI

12 tools found
Event Tracking
Session Replay
Funnel Analytics
User Segmentation
Retention Analytics
A/B Testing
Revenue Analytics
AI Insights
User Feedback
Amplitude
Advanced product analytics platform with powerful user behavior insights

Free plan for up to 10 million actions/month; Contact for Enterprise pricing

Best for Companies seeking deep insights into user behavior with an intuitive interface

Mixpanel
Event-based analytics for tracking user actions across platforms

Free plan available; Growth plan from $24/month; Enterprise pricing on request

Best for Teams looking for detailed user action tracking across platforms

Google Analytics
Comprehensive web and app analytics solution with robust marketing insights

Free for standard; GA4 360 for enterprise (contact for pricing)

Best for Businesses wanting a free, comprehensive web analytics solution

Adobe Analytics
Enterprise-grade analytics solution with advanced capabilities

Reportedly starts at $100,000 (contact for pricing)

Best for Large enterprises with complex analytics needs

Klaviyo
Customer behavior analytics for marketing optimization

Starts at $20/month, scaling with contact list size

Best for Marketing teams optimizing customer engagement and retention

AppsFlyer
Mobile attribution and marketing analytics platform

Based on monthly active users; Contact for pricing

Best for Mobile marketers tracking campaign effectiveness

Branch
Deep linking and mobile attribution platform

Based on monthly active users; Contact for pricing

Best for Mobile app developers focused on user journey optimization

Adjust
Mobile measurement and fraud prevention platform

Based on monthly active users; Contact for pricing

Best for Mobile marketers concerned about ad fraud

Kissmetrics
Customer behavior analytics focused on customer journeys and lifetime value

Starts at $299/month

Best for Marketing teams tracking customer journeys across touchpoints

HockeyStack
Revenue acceleration platform with multi-touch attribution and AI-powered marketing analytics

Custom pricing based on needs, Contact for demo and pricing information, Serves customers managing $20B+ in campaign spend

Best for B2B marketing teams needing to prove marketing ROI, Revenue operations professionals seeking unified customer data, Growth teams optimizing multi-channel campaigns, Marketing leaders requiring executive-level reporting, Account-based marketing teams tracking account engagement, SaaS companies with complex buyer journeys, Enterprise marketing teams managing large campaign budgets.

TrackFlow
Real-time web analytics platform with revenue attribution and Stripe integration

Starting at $6/month for up to 10,000 events, 14-day free trial

Best for E-commerce businesses and SaaS companies that need to connect website traffic directly to revenue outcomes. Perfect for businesses using Stripe payments who want to understand which marketing efforts actually drive sales and optimize their conversion funnels based on real revenue data.

Mitzu
Customer journey analytics for high-volume datasets

$ 990 /mo Billed monthly, $ 1990 /mo billed yearly, and enterprise

Best for Best for companies that already have a cloud data warehouse and process billions of events

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